Category Archives: Time Machine

Time Machine: What Real Estate Websites Used To Look Like

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We’ve come a long way since the advent of the internet, and while some websites prefer to retain their cryogenically frozen state, others have continued to refine their user interface, incorporating modern web standards for a better user experience. Real estate websites however, are in a category of their own.

As if irony were the raison d’être, property portals have had a notorious reputation for representing the largest asset class with the most unfitting appearance. Granted, prettiness doesn’t always correlate with increased conversion rates, but let’s travel back in time and allow the early iterations of popular real estate portals to speak for themselves.
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